Foot care that works

Feel like you are walking on air

Clinically-tested arch support, designed with a podiatrist, for people who spend real hours standing, walking and working.

4.9 from 20 verified reviews

Shop ActiveFlex See all foot care

30-day money-back guarantee
Free shipping over R900
Local and tracked delivery

Designed with a podiatrist 20+ years of insole design

Local & tracked delivery Door to door, nationwide SA

30-day money-back Full refund if they miss

4.9 from 20 reviews Verified buyers

The range

Pick the one that fits your problem

Four products, each built for a different kind of sore foot. Not sure which one? Start with the insoles.

Bestseller

Why it works

Built to fix the reason your feet ache

Most insoles only cushion. They feel good for twenty minutes, then flatten under your body weight and leave your feet unsupported for the rest of the day. That is why the pain keeps coming back.

1

Better posture, less strain

Proper arch support promotes better spine alignment, so the ache stops travelling up from your feet into your knees and lower back.

2

A spring in every step

The support adds a spring to each step, which is what makes walking and standing feel easier for longer.

3

Trim to your exact shoe

Cut along the guide line with scissors and the same pair fits trainers, work boots, school shoes or formal shoes.

4

Designed with a podiatrist

20+ years of insole design went into the arch shape, the heel cup and where the massage nodes sit. Not just a thicker layer of foam.

Our story

It started with my parents

Both of them spent all day on their feet, and both came home with the same complaint.

My dad worked construction. My mum was a teacher. I wanted to do something about it, so I found a podiatrist with 20 years of experience making insoles and we got to work.

After a lot of research, prototypes and trial and error, we created FreshStep: insoles designed to relieve pressure and bring comfort to people who work on their feet all day. People like my parents.

Morne Rademan, Founder

Verified reviews

What people say after a week on their feet

4.9 Based on 20 verified reviews

Verified

As a nurse who's on her feet for 12-hour shifts, ActiveFlex has been a game changer. My feet feel supported all day and I recover so much faster after my shifts.

Priya N., Durban

Verified

I've tried so many insoles over the years and nothing comes close to ActiveFlex. The arch support is incredible and my knee pain has reduced significantly. Highly recommend!

James T., Johannesburg

Verified

Ordered ActiveFlex after a friend recommended it and I'm so glad I did. The quality is exceptional and delivery was super fast. My plantar fasciitis pain is almost gone!

Lebo K., Pretoria

30 DAY MONEY BACK

Judge them on your feet, not in the box

Wear them to work, to the shops, through a full day standing. If your feet are not happier within 30 days, email us and we will refund you in full.

Questions people ask before ordering

How long will it take to get my order?

We deliver door to door across South Africa. Most orders are dispatched within 1 to 2 business days and delivered within 8 to 11 business days depending on your location. You get a tracking number by email as soon as it ships.

What makes FreshStep different from other foot care brands?

Our products are built on biomechanical research and real-world testing rather than a generic mould. We use materials like hydrogel and orthotic-grade support to deliver something you can actually feel, and every product is designed around comfort and long-term foot health.

What if it is not right for me?

Every FreshStep product comes with a 30-day money-back guarantee. If you try your order and it is not for you, for any reason at all, email us within 30 days and we will refund you in full.

How did the brand get started?

FreshStep was born out of a passion for improving everyday quality of life. Our founder noticed a gap in the market for clinically inspired, research-backed foot care that actually works. After years of development and testing, we launched with a mission to bring real relief to people who are on their feet every day.

Do you offer wholesale or bulk orders?

We do. Whether you are a retailer, a pharmacy or a wellness clinic, get in touch through our contact page and we will come back to you with wholesale pricing and terms.

Can I become an affiliate or brand partner?

We would love to work with you. Reach out through our contact page. We offer competitive commission and provide the tools you need to promote the products properly.